Known as the world’s first worship without sharing a bicycle bike (MOBIKE), launched just more than 100 days, and already fires all over Shanghai.
Thanks to the bike when they travel, want, want to stop, you stop. Surging journalist Yang Xin nimble figure
In Shanghai, and by your side may have a motorcycle thanks to bike anywhere at any time. It is not fixed in the car and don’t need you to point lend without charge. Thanks to the bike where? Open the phone, you will be able to see all around thanks to the distribution of bicycles, like Uber (a) displays the distribution of cars like.
To find the nearest car, brushed myself a car on the QR code, automatic lock, ride is complete, manually lock, automatic billing. You have to stop at the roadside, the next person to find. Each car has a built-in GPS chip. Fare is only 1 Yuan/half hour, deposit of 299 Yuan.
On August 15, thanks to a bicycle in the Beijing market, Orange bicycles have been visible in the rings in the streets of Beijing.
Brushed myself a car of QR codes can be used thanks to the bicycle, the fare is 1 Yuan/half hour. Surging journalist Yang Xin nimble figure
One of the company’s founder, former Uber Wang Xiaofeng, General Manager of Shanghai, in 2014, he left business, serving as the CEO of the company.
Thanks to the cycling one of the founders of Wang Xiaofeng. Surging journalist Yang Xin nimble figure
Wang Xiaofeng on motorcycle thanks to the cycling position, not a bicycle rental company, but rather a data company, Internet or technology company.
Thanks to cycling English name MOBIKE are mobile (mobile) and bike (bicycle) mixture of words and meanings are being made public bicycle flow, when people travel, want, want to stop, you stop.
China currently has about 180 of the urban public bicycle service, but are essentially Government-led.
Thanks to the bike is an exception. The attract private venture capital company, without government funding, had, to a certain extent, do public service. This let them know more about users, more cost savings. Xiaofeng Wang often micro-blogging, micro-letter answer thanks to bikes on public user’s questions, users do not need active @ him, he will find some reviews, active communication.
However, thanks to the bike has also recently encountered a lot of bad feelings. In addition there has always been a “shortage” problems, as well as of the traditional bicycle will meet some members of the uncivil behavior, most recently thanks to the bike suffered a malicious damage of car and motorcycle events. Uber early and appeared similar, some say it’s cool, people hated it.
Xiaofeng Wang in Shanghai recently accepted a surging News (thepaper.CN) exclusive interview with Xinhua.
How to make each vehicle reaches its maximum usage rates
August 16 evening, in Northern Shanghai daning lingshi Park nearby, 15 minutes more than 10 vehicles thanks to the bike passed away from reporters. Here not counting worship covering much of the bicycle, generally hot in the new heaven and Earth and wujiaochang business circle will be more.
But near daning Park, many not far away from the subway station said that near-near office buildings, white-collar workers have to take 15-20 minutes to walk to the subway station. Bus too much here, waiting for a bus of the time are able to walk to the subway station.
Thanks to the bike.
A time out, everyone is rushing to ride. The afternoon of August 16, in front of the multimedia industry Park, a more than 30-year old man carrying a Briefcase of about 10 cars parked here thanks to the bike has swept a again, but unable to scan the QR code to unlock.
“Have been booked! “He sighed.
It turns out that thanks to the bike and “appointment” feature, you can reserve a car nearby thanks to the bike, after the reservation is completed, the car will be locked out for 15 minutes. In 15 minutes, you can take the car ride away, more than 15 minutes, is again open to the public. In the rush, many white-collar workers with “book” function on Rob worship cycle.
However, in the Centre of Shanghai, bike lanes are not every road is equipped with. “I ride a motorcycle thanks to the bike was fined in Nanjing West Road, West Nanjing Road as cycling is not allowed. I ridicule the weibo, was seen by Wang Xiaofeng, also interact with him the next. “She said.
Miss Gao Jingan Temple, shopping district to work, more than more than 20 colleagues were riding a motorcycle around thanks to the bike, and then she decided to try it out. She soon discovered, thanks to the bicycle is very convenient way to travel, she go to a nearby car, the basic ride once a week, or two weeks. Thanks to the bike a lot near Jing an Temple, walk several dozens of meters.
KIC company Mr Yang is often riding a motorcycle thanks to the bike. “The Pentagon Metro station and jiangwan Stadium station is quite far away from the surrounding residential. Riders are young, stay close to the female colleagues have been riding to go shopping. “He said.
“I hope that when users want to use the car within 100 metres you will find the bike, when returning the car in place within 100 metres you will find … … But from an operational reality has a lot of gaps, such as vehicles are not enough now, is not able to meet the needs of more users. We need time. “Wang Xiaofeng said frankly.
Compared to Hangzhou. Hangzhou is the first bike into the urban public transportation system of the city, the “Government-led, business operation” mode of operation, is a successful example of public bicycles around the project. Hangzhou took 8 years to put 70,000 bicycles. Bike building is a very long process consumes vast amounts of manpower, material and financial resources.
From the April 22 thanks to bike to now, more than 100 days ‘ time, Xiaofeng Wang himself had expected, “a release has so many people love our products, so we desperately working overtime to add more vehicles on the street. ”
In fact, on December 7, 2015, thanks to the bike hit the first bicycle, in the xuhui district, Huangpu district, and the pilot, second covers the entire Shanghai urban area (outer ring). But I didn’t know user enthusiasm, some cars will also be riding outside the outer ring, for which thanks to the bike not human intervention. In addition, and Chongming, Songjiang District Government and thanks to the bike to talk, wants to introduce a bike.
Recently almost every night after 10 o’clock, trucks filled with thanks to cycling to the city, put new cars to increase capacity on the street, has been busy into the wee hours, two or three.
Thanks to the cycling temporary operational data security, Shanghai put on the number of bikes is not disclosed. Worship promises to launch in 2016 and towards the end of the scale of city’s release.
To address capacity issues, thanks to the bicycle bike built his own factory.
Wang Xiaofeng said that thanks to cycling have been hoping to find the balance between supply and demand, “but this point more and more difficult to grasp. ”
A possible scenario is that on a weekday rush hour, a lot of people want to ride, but other times, not so many people ride.
To that end, thanks to the bike developed a vehicle flow management platform, by the technical team of Beijing set up.
“We have been in the background data, algorithms and mathematical models to improve the utilization of bicycles. This is actually an operational research stuff. “Wang Xiaofeng said.
The world’s first intelligent lock
“Riding MOBIKE trends, using QR code scanning unlock, Orange tire feels good. “She said.
“The car looks very nice, I feel the heat, I wore a shirt pants a ride can be, but what if cold days wear suits ride has something to say is not clear, tying the suit itself, estimates is not suitable. “Mr Yang said.
In fact, thanks to the cycling body design is very elegant, with some black technology, costs are not low.
“We own the lock, this should be the first in the world to scale using the smart bike lock. This integration now some popular technology, we use sensors to intranet, using Internet protocols to install Sim Card, to string together these technologies coupled with geo-location, put in a lock, allowing hundreds of thousands of people in the city use, should speak for the first time. So that we can locate, calculating distance and fares. “Wang Xiaofeng said. Evergrande through 7 companies invested nearly
But there are a lot of users, and thanks to the cycling body was too heavy.
“The ride feels heavy, and most without a basket, baby does not know where to put it. “She said.
“Sometimes my computer bag work, ride have no space for the package. No rear seat, occasionally personal too. Because mobai car, seat and can not adjust, a little taller rider, legs will be very large, overall shrinkage in it, pedal to the top position of the legs to the chest. “Mr Yang said.
“Do the bike want it running under the rain the Sun, in the design of the security is the most important element in the process. “Wang Xiaofeng said” heavy issues we do not shy away from. ”
Body weight mainly due to two aspects. Because with a solid alternative to the pneumatic tyre, the advantage is not need inflating. Second, vehicles with shaft drive technology, users riding worry off the chain, or chain twisted legs, accidentally touched on the legs of lubricant on the chain. Earlier report said Xian public bicycle daily average chain drop and tire problems accounted for more than 60%. But the two design faults are leading to an excessive body.
Wang Xiaofeng said the delivery than they are modified, improved riding experience. “Have recently launched a number of vehicles in the ride would be a lot better. ”
“Where there are still many user slots, enough vehicles, seat height adjustment, it is necessary for us to develop a solution. Traditional bicycle seat harder to control, we cannot take the traditional way, that until this issue is resolved, we prefer to serve a little less, such as between 1.55-1.75 m users. If someone said that I was 1.5-meter or 1.85-meter, then sorry, we find adjustable seat you come experience our bikes. There is ridicule our car is not the basket, a lot of things to try to find a solution, as far as possible to meet user needs. ”
Thanks to the Office, Signature Edition thanks to the bike. Surging journalist Yang Xin nimble figure
“Our design goal is short, say, 35 km, 20 minutes of travel. If it was a hard life riding 10 km, would be very tired. More than five kilometers away, taking into account efficiency, cost and comfort, we recommend you to use combinations of ways, using public transport + bicycle, or drive, play. “Wang Xiaofeng said.
“We were to meet the different needs from a user experience perspective, to provide a standardized, cannot be said to be perfect, but to meet the 35 km comfort travel service. “Wang Xiaofeng said.
The life of a motorcycle thanks to bike, including body and smart lock is 3-4 years of maintenance-free. Waterproof IP66 degree of intelligent lock level, you can completely prevent foreign objects into, when subjected to heavy waves, water will not damage the smart lock. “While it has not experienced such as Wuhan rainstorm situations, but so far not a waterproofing failure. ”
In addition, ten thousand or twenty thousand tires may wear only, instead of a flat tire. Car chain, pedals and other 3-4 and will not rust. Field repair of damage relatively light, serious drag to factory for repair.
Say thanks to the bicycle is a bicycle company, can say they are Internet companies, also appears to have. Thanks to the cycling staff, mostly from Internet companies such as Baidu, Tencent, and some well-known bicycle manufacturer.
On August 11, the new motorcycle thanks to the bike arrived in Shanghai late at night, with a basket, and easier to ride.
Cycling credit: reporting the offender can be added
A difficulty of implementing traditional public bike was experiencing all kinds of uncivilized behavior, precise positioning of each car and motorcycle thanks to cycling the headaches?
“In General is not much, but there is still a certain percentage. “Wang Xiaofeng said that anyone would maliciously hid motorcycle thanks to the bike, people are going to take your car to the area of the garage, was also in the car, washing out a quilt, some people will sit in the car shakes making the pedal damages, some seats were removed … …
It was hidden in the car community, 7/f, students stopped at a school basketball court, these are all illegal parking. Thanks to the cycling app, public figure
In order to facilitate a user looking for the car, as provided for in thanks to the bicycle, bicycles should stop at “the road white lines in the region”, when there are no near the white line, parked on the side of not blocking traffic of an open area or the assembling other bike parking area. Non stop in the district, underground and indoor garage, alleys and parking area.
However, users frequently, and to some extent “infuriated” thanks to the bike.
Thanks to the bike since its inception, implement user-credit system. 100 as the starting point. Each ride and 1. Illegal user points. Credit score dropped to 0 o’clock, user accounts will be permanently frozen. Two parking violations, was banned for a week.
The end of July, thanks to the bike made a major decision, increasing the penalty for not standard cars: contrary to stop a deduction of 20 points. Credit score lower than 80 o’clock, used car price will be raised to 100 Yuan/half hour.
Contrary to worship a bicycle stopped mostly by user report.
“See someone parking the car in the community or under the Office (not Street), we report to the COO of the company. “She said.
“Not for the reports of pleasure, but to warn those people who didn’t know the rules. Living in a city, the rules are important. “Who lives in Jingan, Yang said.
Wang Xiaofeng also often reported illegal parking of bicycles. Interviews of those days, he reported three times a day. “The report I will credit points, the user will become motivated to report. I want to handle these customer service with faster, allow more people to join us in maintaining good biking environment. “Wang Xiaofeng has been added more than 30 times.
“All users are 100 credit points to complete a ride getting 101 points. If he don’t know parking rules to use the car for the first time, will be deducted 20 points, 81 points. He can also continue to use bicycles, but mistakes will turn 62 points for the second time. If he wanted to continue to use the bike, he choose to ride either 18 bike, 100 at a time, irregularities or find someone else to report 18. “Wang Xiaofeng explained.
“A lot of times, you see a car, but you can’t use. Thanks to the bike was locked in the iron gate, in a closed community. If the weather is very hot, you will be very angry, particularly hated the previous user why not parked in the white line. White line in Shanghai offers a lot of parking facilities, but there are people who parked the car in a closed environment. “Wang Xiaofeng said.
On July 23, the Vice Mayor of Shanghai Jiang Zhuoqing, with sectors such as transportation, public security, in the Yangpu district Party Committee Secretary LI yaoqi, accompanied by Chang Xie Jiangang, visited thanks to bicycle company is located in Yangpu district. Thanks to the cycling app entitled the day of talks, said Jiang Zhuoqing, thanks to credit branch linked to the social credit system, riding a motorcycle thanks to the bicycle of the future public credit will affect his credit in society as a whole. Thanks to travel data can also assist Government in transportation planning.
Objectively, the Shanghai white line at the roadside parking area and bicycle lanes are still limited.
The same day, Jiang Zhuoqing commitment, the Shanghai Municipal Government will give policy support, such as Metro station parking thanks to cycling by providing free services to plan non-motorway roads.
Recently, Baoshan, Minhang, Hongkou, Shanghai Jing an, xuhui 5 zones all parking at a metro station, thanks to the cycles all free.
Many user slots, worshipped before cycling in Pudong are few. Because thanks to the bike has not been to Pudong, Pudong bike because of historical reasons poor. But now the Shanghai traffic authorities in coordinating and began to attempt to draw white lines on road in Pudong.
In General, white lines need to be involved in Street and road councils, diplomatic Commission, green city departments and other units.
Clearly, the bicycle for the Government, is undoubtedly the passage of a low-carbon way and solve the “last mile” rail connections from the transfer problem. In fact, Shanghai authorities have started to the city “slow traffic system” top design.
Hundreds of cars damaged by malicious: appeared in Minhang
The end of July, thanks to the bike received a number of users report called for sweeping code to unlock bikes QR is destroyed, burned car number (car number for QR code cannot scan, enter car number can unlock). Worship cycle summary revealed that these reports were concentrated in Minhang district, Shanghai, a few days more than 100 bikes were malicious damage!
Thanks to the cycling of QR code is corrupted. Thanks to the bike for
“This is not just uncivil behavior of the public. QR code and number of the car damaged, so it cannot be used, able to service users. “Corrupt intention, Wang Xiaofeng is also not fully determined.
Thanks to the bike has reflected this problem to the Shanghai Municipal Public Security Bureau. “Shanghai has a lot of cameras on the streets, our GPS are able to understand the location of vehicles were damaged. We’re looking for police departments to look around the camera’s video. “Wang Xiaofeng said.
People believe that this malicious incident does not exclude competitors.
Yiqian, instituted public bicycle leasing service in Shanghai, Minhang district, ought to be a pioneer. In Minhang district, the public bicycle rental projects take the form of Government purchases of services, traffic, cooperation with the permanent company of Shanghai bicycle brands, bicycle repair, maintenance, set up inputs are assumed by the permanent company. Public should banks designated to handle a public bicycle rental function of bank cards, stored-value deposit pay 200 Yuan, 100 Yuan, rental lease and restitution in the district.
The iron itself must be hard. In fact, thanks to the bike fixed two-dimensional code has gone through two iterations, but was still caught off guard. “Our earliest QR code is done with glue and plastic sheets to and so the 3-4 can be used, but we found that maliciously break. Second generation using a screw, surface of the two-dimensional code attached with a layer of hard plastic, then we find some vandalism with sword drawn, cut out, then use fire to burn. ”
At present, Wang Xiaofeng is developing a new generation of two-dimensional code fixed, ready to use metal, “knife set fire to no avail! ”
Always accompanied by not understanding the birth of the new.
On August 11, thanks to bicycle tweets posted a photo, catch the users attention.
Yin Gao XI road, Baoshan district, Shanghai City, near a metro station and the post office, thanks to the bike and the haphazard stacks here. Twitter says, here is the passage of mail to and from, not where you can stop, or blocking the normal traffic.
But user questions, post office cycling user to remind worship, why treat a bicycle?
Thanks to cycling staff told reporters that this problem is rather complex, Baoshan population, Metro station is not much, less white lines, they communicate and post office staff, said that he can understand not blocking their entrance, and thanks to the bike in to negotiate with white line departments.
“Actually, maintenance workload is small, we hope that with fewer inspection staff, through technology and the number of ways to reduce maintenance costs, and maintenance data” Wang Xiaofeng said: “in General, no chain, does not tire, car wheel firm. Unless the Chair was pried off, pedal is breaking bad, QR codes are disrupted such extremes, we will go to maintenance. ”
“Dialogue Wang Xiaofeng: Uber Shanghai General Manager before another test”
Surging News: what to do thanks to the bike?
Wang Xiaofeng: the end of 2014, thanks to cycling’s team found, in any other city in the world, there are two common social problems: traffic congestion and environmental pollution, particularly air pollution. We would like to have a potential project that solves both of these issues, so we thought of a bicycle.
I give you an example, people had to travel to 3 km outside of, he drove or took a taxi occupied by roads is 10 meters, cycling occupies an area of only 1 square meter. If such a person has 10,000 or even 100,000, 90,000 or 900,000 square meters of pavement will be saved, contribution to traffic a lot. This algorithm in Shanghai, Beijing and Paris are worked.
Taking Shanghai as an example. At present, Shanghai has 12 million bikes, but most of these bikes may be long dead. Addition to ruin the landscape, it also occupies the city’s limited land.
Surging News: 299 Yuan deposit is how?
Xiaofeng Wang: we research dozens of cities and found that their deposits are between 200-400, we took the middle value.
Thanks to the bike as an Internet company, users through mobile phones will be able to pay a deposit, get very fast; if you want to return the deposit, can easily pay money back to the original place.
Deposit is also the user of credit guarantees. If he is not careful with the deposit will be deducted from his car, then the next time he will be more careful when using.
Surging News: 1 Yuan/half hour costs what?
Wang Xiaofeng: If we set a 10 Yuan for half an hour, certainly there will be, but with the tourists, frequency will be lower. If we were 5 bucks for half an hour, it is estimated that thousands of tens of thousands of people, to alleviate traffic pressure have done nothing. But we hope to have hundreds of thousands of people in the city on short trips to biking, this will ease traffic congestion and air pollution have a bigger role in promoting. We have done a lot of research and found 1 dollars are almost all users are willing to accept the price.
Surging News: prayer cycle what is the business model?
Wang Xiaofeng: frankly, we haven’t found. But our whole team is willing to take this thing as a social than commercial value of things, things don’t want to profit, otherwise they will be bound to your growth.
Surging News: riding a motorcycle thanks to your own bike?
Wang Xiaofeng: often. I think the way people travel in the future must be mixed.
Surging News: why worship chose Shanghai as a starting point?
Xiaofeng Wang: in all cities in the country, white lines are relatively widely distributed in Shanghai.
Surging News: why his factory, this operating mode?
Xiaofeng Wang: we want to provide a standardized set of services to enhance the user’s experience. Assumes that the user experience is now 70 points, then we have to improve the precision of GPS positioning, to increase the amount, or to further reduce weight and improve ride quality, the user experience will be better, or even 90 points.
Surging News: entire factories create roughly how long did it take?
Wang Xiaofeng: for almost a year. Supply chain is a complex thing, need more experienced people to manage it. Different vendors in different cities and different parts have different prices and different procurement and payment cycle.
Surging News: thanks to the bicycle is defined as a data-driven company, is one of the important points of application control of vehicle amount of balance and user needs. Talk about how to use data and technology to do this?
Xiaofeng Wang: we analyze the different weather condition effect on cycling, guiding bicycle production. In addition, vehicles for delivery, we model box worked tomorrow how to launch vehicles, and then put the car in a different region in the coming week to service the number of users is. Our models to aid in research and development thanks to the bike make scientific decisions, how appropriate interventions make use of more efficient, meet more people to travel.
Surging News: the entire credit system in China is not yet complete. Do you think this will restrict worship cycle of development?
Wang Xiaofeng: Road blocked, we’ll honk, but no one to really alleviate traffic congestion. The same way, we need immediate action to become the leading force in the industry, calling for more people to join and perfecting the credit system. We can now actually has some power to further perfecting the credit system.